What We Build for Healthcare & Medical
Regulator-aware websites for every healthcare discipline, designed for patient trust and search visibility.
Online Booking Integration
Connect your website to HotDoc, Cliniko, Nookal or any booking system, patients book online 24/7.
Regulator-Aware Design
Content and testimonial handling built to survive a health-advertising review, Ahpra in Australia, your state board elsewhere.
Practitioner Profiles
Professional bios that build patient trust and communicate your team's expertise and qualifications.
Multi-Location Support
Serve multiple clinic locations from one website, each with its own local SEO setup.
Mobile-First
Patients search on their phones. Your site loads fast, looks professional and is easy to navigate on any device.
Security & Privacy
SSL, contact form encryption, and privacy-compliant design, essential for patient-facing websites.
Why Healthcare & Medical Choose Acroxcreation
Healthcare websites have to balance clinical professionalism with patient accessibility, and they have to sit inside whichever advertising code governs your profession. We build for both, and we would rather ask you one more compliance question than guess.
What Patients Actually Search For
Patients rarely search for a clinic by name. They search for a symptom, a service, a health fund, a suburb and a time, "bulk billing GP near me", "dentist open Saturday", "physio for lower back pain Parramatta". A practice website earns the enquiry when it answers those practical questions quickly, without making the reader hunt through paragraphs of clinical language.
Plain language, then the clinical term
Patients search using the words they would use at the dinner table, not the words in your notes. Service pages should carry both, the plain description first, the clinical term alongside it, so the page is findable and understandable.
Availability and access
Opening hours, whether you are accepting new patients, whether after-hours or telehealth appointments exist, and how bookings are made. These details often decide which of three nearby clinics gets the call.
Cost and billing questions
Whether you bulk bill, what a standard consultation costs, which health funds you accept and whether on-the-spot claiming is available. Answering plainly reduces phone time for your reception team as much as it wins bookings.
Who will I be seeing
Patients look up the practitioner before the appointment. Give each clinician a real profile with qualifications, areas of interest and languages spoken, so the search result leads somewhere reassuring.
The Pages a Practice Website Needs
A clinic website is a reception desk that never closes. The structure should mirror the questions your front desk answers most often, in the order patients ask them.
A page for each service
One page per service you want to be found for, written for the patient rather than the referrer, what the appointment involves, what to bring, and roughly how long it takes.
Practitioner profiles
Name, qualifications, registration, areas of interest and a photograph. This is consistently one of the most-visited parts of a clinic site, and it is what turns a search result into a booking.
Appointment booking or enquiry
Either an embedded booking system or a clearly worded enquiry form. Keep it short and avoid inviting clinical detail, an enquiry form is for arranging an appointment, not for taking a history.
Location, hours and getting there
Address, map, opening hours, parking, public transport and accessibility. Multi-site practices need this for each location so each can be found in its own suburb's searches.
Which Package Suits a Practice
Prices below are in Australian dollars with no GST added, and are starting figures; the final number depends on pages, features, integrations and content.
Starter Website, from A$1,190
Up to 5 pages, 2 revisions. Suits a solo practitioner or a new clinic that needs one clear services page, an about page and a contact page with a map and enquiry form.
Business Website, from A$2,490
Up to 10 pages, 3 revisions. Usually the right fit for a clinic with several services and a small team, a page per service, a practitioner page and a contact page, with lead forms, call integration, on-page SEO and analytics.
CMS Website, from A$3,490
Everything in Business plus an admin dashboard and 3 revisions. Practices that change hours, add clinicians or publish patient information regularly get the most from this, because routine updates no longer need a developer.
E-Commerce Website, from A$5,490
For practices selling online, supplements, orthotics, skincare or class packages, with cart, checkout, payment gateway, order management and up to 50 initial product uploads.
Domain registration, hosting, business email, additional pages, content writing and ongoing maintenance are optional paid add-ons rather than inclusions, so the quote you approve is the quote you pay.
Common Mistakes on Healthcare Websites
Written for colleagues, not patients
Copy lifted from clinical documents reads as authoritative to you and as impenetrable to the person deciding whether to book. Write for the patient first and let the technical term follow.
Booking hidden behind a phone number
If the only way to make an appointment is to ring during business hours, some patients will simply book with the clinic that let them do it at 10pm. Keep booking or enquiry within reach on every page.
Details that have gone stale
Hours that changed, a clinician who left, a location that moved. Out-of-date practice information erodes trust quickly, and it is the main reason a CMS tier is worth the difference for a busy clinic.
Forms that invite clinical detail
A free-text box labelled "describe your symptoms" encourages patients to send sensitive information through an ordinary web form. Ask for contact details and a preferred time instead, and keep the rest for the consultation.
Compliance and Privacy Considerations
Advertising for health services is more tightly constrained than for almost any other industry, and the detail differs by profession and by country. We build with those constraints in mind, and the final wording is always signed off by you.
No implied guarantees
Avoid wording that promises a result, suggests a treatment is risk-free, or implies one practitioner's outcomes are better than another's. Keep claims descriptive: what the service is, what it involves and who it may suit.
Testimonials and reviews
Rules on patient testimonials in advertising are stricter for regulated health services than for ordinary businesses. Check your professional body's advertising guidelines before publishing patient comments, and keep review content easy to remove if guidance changes.
Handling patient enquiries
Anything a patient sends through your site should travel over HTTPS, land somewhere access-controlled, and be kept no longer than you need it. Your practice privacy policy should describe what the website collects and why.
Accessibility as standard
Readable type, sufficient colour contrast, keyboard navigation and captions on video are not optional extras for an audience that includes older patients and people with disability. We build to those basics on every clinic site.
- We have shipped clinic sites under Ahpra, which is among the stricter regimes, no patient testimonials, no claims you cannot substantiate. That discipline travels well. Outside Australia, you or your compliance officer brief us on your board's requirements and we build the pages so sign-off is straightforward.
- Yes, HotDoc, Cliniko, Nookal and HealthKit in Australia, Jane, SimplePractice and Zocdoc in the US, Semble and Patient Access in the UK. If your system publishes an API or a booking widget, we can wire it in.
- Starter websites from A$1,190 (up to 5 pages). Business packages from A$2,490 (up to 10 pages). These are starting prices, shown and invoiced in AUD, with no GST added.
- It depends on the scope, a Starter site (up to 5 pages) is the smallest build, and Business or CMS sites take longer. We confirm your timeline in writing with your quote, once we know the page count and have your content.
- Your practitioner bios and qualifications, your services and clinic locations, your logo, and access to the booking system you want connected. Content writing is available as a paid add-on if the copy is what is holding you up.
- The site is yours either way. On a Starter or Business build we make updates for you on request; if your team wants to add pages and news itself, the CMS Website package from A$3,490 adds an admin dashboard, blog management and basic admin training.
Ready to Grow Your Healthcare & Medical Business Online?
Tell us about your business and we'll reply within one business day with a clear fixed quote.