Professionally designed websites for every legal practice area — built to attract quality clients and demonstrate expertise.
Deep, client-focused practice area pages that rank in Google and communicate your expertise in terms clients understand.
Professional partner and associate profiles that build credibility and humanise your firm.
Encrypted, confidential enquiry forms with clear response-time commitments.
Structured data markup, localised content and technical SEO tailored for legal searches.
Client testimonials handled the way your regulator requires — state law society, bar association or SRA.
Legal searches increasingly happen on mobile — your site loads fast and works perfectly on every device.
Legal websites carry requirements most sites do not — the balance between professional gravitas and client accessibility, hard constraints around testimonials and advertising, and some of the most contested search terms in any market.
Very few people search for "law firm". They search for the problem — "do I need a lawyer for a caveat", "family lawyer Geelong first appointment", "how long do I have to make a claim" — and they are usually stressed, comparing several firms in one sitting, and unsure what the first conversation will cost. The firms that win the enquiry are the ones whose pages answer the question before asking for contact details.
Clients describe their situation, not your practice area. A page titled "Property Law" is beaten by one explaining what happens when a contract falls through, so write for the situation and let the practice-area label sit underneath it.
Legal questions are state-specific and clients know it. Naming your state, the courts and tribunals you appear in, and the areas you take instructions from is both useful to the reader and the substance of local search.
"Is the first consultation free", "how do lawyers charge", "what is a costs agreement". Being straightforward about how you charge — fixed fee, hourly, or a no-obligation initial call — removes the main reason a reader closes the tab.
Clients look up the individual, not just the firm. Admission year, jurisdictions, areas of focus and professional memberships all belong on a profile page that is easy to find from any practice-area page.
A firm's website has one job: turn a worried reader into a first conversation. The structure follows from that, and depth matters more than page count.
Separate, substantial pages rather than one combined services page. Each should explain the situation it addresses, the likely steps, what the client should bring, and how you charge for that kind of matter.
A profile for each practitioner with qualifications, admission details, jurisdictions and areas of focus. This is the page prospective clients read most closely before making contact.
A short, secure enquiry form asking for name, contact, matter type and a brief description, with a clear statement of when you will respond and a note that making contact does not create a retainer.
A plain-English page covering how the firm bills, what a costs agreement is, and what happens between the first call and the file being opened. Being the firm that explains this well is a genuine advantage.
Prices are shown in US dollars, invoiced in Australian dollars, and are starting figures; the final number depends on page count, features, integrations and how much content we write.
Up to 3 pages, 1 revision. Realistically this suits a sole practitioner with a single practice area — one practice page, a profile and a contact page — rather than a firm with a broad practice.
Up to 7 pages, 2 revisions. The usual fit for a small firm: a home page, three or four practice areas, a team page and a contact page, with enquiry forms, on-page SEO and analytics.
Everything in Business plus a content management system, admin dashboard and 3 revisions. Firms publishing case notes, legislative updates or articles should start here, because regular publishing is what makes a legal site compound over time.
Relevant only where the firm sells something online — document templates, fixed-fee packages or seminar places — with cart, checkout, payment gateway and order management.
Domain registration, hosting, business email, additional pages, content writing and ongoing maintenance are optional paid add-ons rather than inclusions, so the scope is clear before any work begins.
Copy that reads like a submission signals competence to peers and confusion to clients. The reader is anxious and non-technical, so write the way you would explain it in the first ten minutes of a meeting.
Bundling family, property, commercial and estates onto a single page means none of them can rank or persuade. Each practice area deserves its own page with real depth.
Refusing to discuss fees anywhere on the site does not protect the firm; it sends the enquiry to a competitor who was willing to explain their approach in general terms.
A bare form with no response commitment and no privacy note leaves an anxious client wondering whether anyone read it. Say when you will reply and what happens next.
Legal advertising sits under professional conduct rules that vary by state, territory and country, and that change over time. We build with the usual constraints in mind and leave the final wording with the firm.
Avoid wording that suggests a particular outcome, a success rate, or a comparison with other firms. Descriptive, verifiable statements about experience and process carry the same weight and create none of the risk.
Client comments and matter summaries raise both confidentiality and advertising questions. Check your professional body's advertising guidelines, obtain consent, and de-identify anything that could reveal a client or a matter.
Enquiry forms should be served over HTTPS and delivered to a controlled inbox, and the page should make clear that a conflicts check happens before any advice is given.
A general-information disclaimer belongs near the content it qualifies, not only in small type in the footer. Placed well, it reads as candour rather than as boilerplate.
Tell us about your business and we'll reply within one business day with a clear fixed quote.