Social media marketing for Australian small businesses Consistent posts without the weekly scramble

Who this service is for

This is for Australian small business owners who know they should be posting regularly but never get to it. Cafes, salons, trades, clinics, real estate agents, fitness studios and online shops are typical examples. You run the business, and social media ends up at the bottom of the list.

It suits businesses that already have a logo and some photos, and want their pages to look consistent and current. If you do not yet have a logo or brand colours, start with logo design so the posts have something to build on.

What is included

Social Media Marketing, from A$199/month

• 8 social media designs each month, sized for the platforms you use
• Caption support, written or edited to suit your voice
• Marketing graphics for offers, events, announcements and seasonal dates
• Cancel anytime, no lock-in contract

Eight posts a month is roughly two a week. For most small businesses that is a realistic, sustainable rhythm that keeps a page looking alive without flooding your followers.

If you want social content as part of a wider plan that also includes paid ads guidance, SEO improvements and monthly reporting, Monthly Performance Marketing starts from A$699/month. Both are listed on our pricing page.

How the monthly process works

We are a small studio in Ludhiana, Punjab, working remotely with Australian clients over email, WhatsApp and video calls. Social media is planned a month ahead, so the time difference works in your favour.

• Onboarding call. We talk through your business, your customers, what you sell most and the tone you want. We collect your logo, colours, fonts and any photos.
• Monthly plan. Before each month starts, we send a short list of post ideas based on your offers, any events and relevant Australian dates, such as EOFY, school holidays or Christmas trading.
• You add details. You tell us about specials, new stock, staff news or anything happening that month. Real details make better posts than generic tips.
• Design and captions. We create the 8 designs and draft captions, then send them in one batch for review.
• Feedback. You reply with changes by email or WhatsApp. We update them.
• Posting. You post them yourself, or we schedule them if you give us access.

What good small business social media looks like

You do not need to go viral. For most local businesses, social media works as proof that you are open, active and worth trusting. When someone finds you on Google and clicks through to Instagram, they should see recent, tidy posts that match your website.

• Show real work, products, team and premises wherever possible.
• Mix useful posts with promotional ones, so not every post is a sale.
• Keep colours, fonts and layouts consistent so people recognise you in a feed.
• Write captions that sound like a person, not a brochure.
• Always give people a clear next step, such as book, call, visit or shop.

Your own photos make the biggest difference. Even phone photos taken in good light are better than stock images, and we will design around them.

What we do not do

• We do not reply to comments, reviews or direct messages on your behalf.
• We do not film, edit or produce video reels. We focus on static designs and simple graphics.
• We do not buy followers, use engagement groups or run automated follow and unfollow tools.
• We do not promise follower counts, reach or engagement numbers.
• We do not run paid social campaigns under this plan. Paid ads are covered on our Google Ads and Meta Ads page.

When this service is the wrong choice

• You need daily posting, community management and someone online in Australian business hours. A remote monthly design service will not cover that.
• Your business relies mainly on video content, such as a personal brand built on reels. You need a video creator.
• You have no website or the website is badly out of date. Social posts send people somewhere, so fix the destination first with website design.
• You want a full brand campaign across several channels with a single creative idea. That sits under advertising and marketing campaigns or creative consulting and content.

Working with businesses around Australia

Clients come to us from Sydney, Melbourne, Brisbane, Perth, Adelaide and smaller towns. We plan around local events and seasons where they matter to your customers, so a Perth retailer and a Hobart cafe get posts that make sense for them.

Social media also works better alongside a site that is found in search. If you want both, our SEO services page explains how we approach that.

What we need from you each month

Social media works best as a partnership. We handle the design, layout and captions, but you know what is happening in your business. A few minutes of input each month makes the posts far more useful.

• A handful of recent photos, such as finished jobs, new products, your team or your premises.
• Any specials, events, closures or launches coming up.
• Common questions customers ask, which often make good posts.
• Approval or changes on the monthly batch within a few days, so posts are ready on time.

If a month is quiet and you have nothing new to share, we fall back on useful evergreen posts, such as how your service works, what to expect at a first appointment, or answers to frequent questions. Those still help people who are checking you out before they get in touch.

Cancelling or changing the plan

There is no lock-in contract. If you want to pause or stop, let us know before the next month starts and we will finish the current batch. All the designs we have delivered are yours to keep and reuse. If you later want ads or SEO added, you can move to Monthly Performance Marketing instead.

Getting started

Send us links to your current social pages and website, plus a line about what you want people to do after seeing your posts. We will reply with a few questions and a start date. Use the contact page to get in touch.

Frequently asked questions